The business of integrating and implementing next-generation solutions and infrastructure requires an industrial approach. In this context, digital services companies must have teams of experts who are always available to respond quickly to customers’ expectations and allow them to deploy their projects quickly with controlled financial logic. It is precisely in this sense that the subject of Nearshore is particularly relevant and can allow IT services companies to stand out, strengthen their competitive advantage and deliver cutting-edge projects at competitive prices. (Read on: Global Security Mag)

Accessing expert resources and tackling the talent shortage

Recruiting experts nationally is now a real headache for CIOs and IT services companies alike. In that sense, being able to go beyond borders and surround yourself with proven talent nearby is a real opportunity. It is a strongly accelerating trend, particularly in North Africa, where many IT experts can be mobilised to develop, co-develop or provide IT support services, for example. Investing in a Nearshore approach is therefore a significant option worth considering.

Don’t improvise your Nearshore approach

While the prospect of launching a Nearshore approach is particularly attractive, it cannot be improvised and must be perfectly structured to avoid any misunderstanding, disappointment and dissatisfaction. After setting a clear organisation and framework, it is then possible to launch operations in the best conditions and manage projects effectively. The notion of operations steering is then a key element that will allow you to work effectively with remote teams.

Don’t neglect language and working hours

On this point, care must also be taken to ensure smooth communication with Nearshore teams. Favouring exchanges in French (whether for the IT services company’s employees or its customers) is therefore a key point. Time zones should also be taken into account. These points are as important as the topics related to expertise and steering and will help your project become a real operational success.

Nearshore is therefore no longer just a concept, but a growth accelerator serving the quality of the projects developed by digital services companies. Investing in a Nearshore approach thus gives new momentum to the activity of IT services companies, strengthens their quality of service and allows them to rely on teams with a very high level of expertise.

Opinion piece by Yosri AYADI, General Manager at Numeryx MEA, Numeryx